Nobody knows this about Google. If you go to Google Search Console, connect your site to it, go to Performance, then Search Results. Go to Add Filter, then Query. Click Regex. Paste this in: ^(who|what|where|when|why|how|was|did|do|is|are|aren’t|won’t|does|if)[“ “] Hit Apply. Now you can see all the informational searches your site shows on Google for. Informational searches have who, what, where, when, why, how, etc. If you replace that with this: ^(buy|order|purchase|get|best price|cheap|disco